GDPR Compliance Statement

Luvé adheres to the UK General Data Protection Regulation (UK GDPR), ensuring that your personal data is managed lawfully, fairly, and transparently. This section outlines our GDPR practices in detail:

1. Lawful Basis for Processing We process personal data based on one or more of the following:

  • Your consent (e.g., for marketing communications)

  • The necessity of processing for the performance of a contract (e.g., fulfilling your styling appointment)

  • Compliance with a legal obligation

  • Our legitimate interests, provided your rights and freedoms are not overridden

2. Data Collection & Minimisation We only collect personal data that is necessary to deliver our services. This includes your name, contact details, and information related to styling preferences and appointments. We do not collect sensitive data (e.g., health information) unless explicitly necessary and with your consent.

3. Data Accuracy and Updates We take reasonable steps to ensure your data is accurate and up to date. You may update your data at any time by contacting us directly.

4. Security Measures Your data is stored securely using password-protected systems, encrypted communications (SSL), and secure third-party platforms (e.g., booking and payment processors). Staff handling your data are trained in data protection practices.

5. Data Transfers We do not transfer your personal data outside the UK or European Economic Area (EEA) unless such transfer is necessary and compliant with UK GDPR (e.g., via secure services with appropriate safeguards).

6. Individual Rights You have the right to:

  • Request access to your personal data

  • Request correction or erasure of data

  • Object to or restrict processing

  • Request data portability

  • Withdraw consent at any time (for processing based on consent)

  • Lodge a complaint with the UK Information Commissioner's Office (ICO)

7. Data Retention Your personal data is retained for only as long as necessary to fulfil the purpose it was collected for or to comply with legal obligations. After this period, data is securely deleted or anonymised.

8. Cookies and Tracking We use cookies to improve website performance and personalise your experience. You can control or disable cookies via your browser settings. See our separate Cookie Policy for more information.

9. Contacting Us To exercise your data rights or ask questions about our data practices, contact:
Email: hey@luve.uk